ZEE TELUGU Celebrates its 6th anniversary today.

The road to success is never easy. It comes marked with newer frontiers, tough terrain and uncharted path. Zee Network knows this the best. Telugus make for a discerning viewership and routine is not what Zee Telugu sought to dish out. The bar was raised at every opportunity and as it tickled the entertainment palate, the number of viewers kept multiplying. A judicious programming mix, innovative & original concepts and quality production is the recipe that had the viewers craving for more

Zee Telugu Launches 3 new shows

Zee Telugu Launches 3 new shows

Hyderabad, May 9th 2011: Get geared to be entertained as Zee guarantees some brilliant programs in the coming days. Zee launches it power packed package of not one but three news shows all launching on May 9^th 2011.

Zee Telugu’s package has something for everybody. All three shows deal with different aspects of life, while one would talk about a mother-in-law & daughter-in-law relationship, the other shows the struggles of a young girl who faces a lot of problems because of her dark complexion. Apart from these two shows there is a new reality show called Adbhutam, which would entertain the audience with unusual talents.          

A brief description of what’s to come:

Kalavari Kodallu: The story is about two daughter-in-laws who are sisters in life. Both of them get married in the same house and now face the test by living under the roof with their demanding mother- in-law. Though they are sisters they are like two sides of a coin, one totally abides to what the mother-in-law says and the other is a rebel.  Will the mother- in-law dance to the tunes of her daughter-in-laws or will it be vice versa?  Timings: 6:30 pm – Monday to Friday (From May 9^th 2011)

Kanyadanam: Set in Coastal backdrop with rich & upper middle class culture. Kanyadanam is a story of a girl who due to her dark complexion struggles a lot. Her troubles don’t end and her complexion affects the most important part of her life – “Her Marriage” Timings: 9 pm – Monday to Friday (From May 9^th 2011)

Adbhutam: A completely new kind of reality show from Zee Telugu. This talent show brings together performances from various groups who have different kinds of unusual talents. These talents are very different from the regular programming that one sees on TV. Timings: 9:30 pm – Monday & Tuesday (From May 9^th 2011)

Looking forward to the 3 new shows, Anuradha, Business Head of Zee Telugu said, “All the 3 new shows are very different from each other. We at Zee believe in entertaining the complete

family and I truly feel that these 3 shows with their great content have the potential to be highly popular.”

Zee has always been known to showcase fresh and exiting content to its audience and it looks like that we should get prepared to be entertained.